Channel 7’s 2009 Bathurst 1000 coverage

The 2009 V8 Supercars Bathurst 1000 has been run and won, by the best team on the day. They drove a faultless race and kept their heads throughout the day. There are many others out there who can write up the story very well, however I decided to dedicate this post to the TV coverage provided by Channel 7 (in Sydney).

In no certain order, here are my thoughts to Channel 7:

  1. Use one of your un(der)used ‘digital’ channels to broadcast the ENTIRE race non-stop – Have your ads picture-in-picture with the sound, BUT keep the main part of the screen active with the race. We may actually see some of incidents you happened to miss whilst showing the ads.
  2. Please provide a run-down of how each car is doing instead of switching to another ad break. A 5-10 second update on each car would be great. During your hourly update you told is how the FPR car caught fire, but little of the other players who struck trouble. Jason Bright got back onto the lead lap. How? We won’t know from your telecast because it barely rated a mentioned!
  3. Since the race is not beamed 100% live to our telly (2-3 mins delay from what I have heard, this is not substantiated, but we all know it’s a little behind) surely you could have timed your ads better. There were a couple of times where you had 3-min ad breaks sandwich 1 min of racing (albeit under the safety car). One way to think of it (courtesy of @erkpod on Twitter) “Ch 7’s ad campaign keeps getting interrupted by some car race #bathurst1000
  4. You had so many little cameras in great places but did not use them enough!
    • The wing-cam on the Kelly’s car was great, would have been great to see more.
    • Whatever happened to cameras out ‘over’ the track as in days gone by?
    • The camera in the footwell of the car, complete with external footage and the V8 sound is phenomenal – we need more of it. One great comment by @StevePizzati: “Dear Ch.7 please please show more on-board laps (with footwork) where all commentators shut the hell up! Signed V8Supercar fans #Bathurst1000“.
  5. Mark Beretta and Matthew White aren’t adding value to the commentary so feel free to deploy them elsewhere.

Many Many thanks go out to a number of Twitterers who helped make the 2009 Bathurst experience better than just watching it on telly: @VSSSCOM, @themolk, @queenslandchic, @FJBurlinson, @alikat2k, @erkpod, @stevepizzati, @TonySearl, @awhisper, @neop26, @obliterated, @talking_Stones, @TouringCarTimes, @Wakdem, @VenessaHunt, @terryicarter, @GTRoberts, @SherieheartsRob, @swgn, @psycik, @KeithSteelAU, @stevebiddle, @missmoochacha, @rosscity, @mavric35, @jodes77, @FraserIsland, @jimmysmalls, @sweeeet__x, @paul_marshy64, @gleno_, @eskimo_dan, @rhettblanch.